It's kind of like a gambling addiction, isn't it? Even though you know the payout will never, ever cover the investment you put in to game, you keep playing. Why do addicts do this? More importantly, why do *I* do it?
Today I had a quite serious conversation with a colleague who shall rename nameless in order to protect her (although, since I only talk to 3 people in Illinois, your odds of guessing the right name are pretty good) about possibly developing a drinking problem. We're both suffering from insomnia, in slightly different forms, and both of us have been looking for ways to cure this problem. In my case, I've even starting seeing a therapist (NEWSFLASH: Therapy *causes* insomnia). At any rate, I said that I'd been thinking about having a drink in the evenings because it might help me sleep, but then I was afraid that if I had one drink today, then surely by tomorrow I would need two, and by the weekend, I'd need three. Well, we can see where that would lead. And my colleague said in all seriousness that she'd been having the same conversation with herself. A drink would help, but we can't take one, because we're both afraid of what seems like an inevitable drinking problem.
Now, I ask you--if you're sitting around in the evening thinking, "God, I need a drink!" and you DON'T EVEN DRINK, shouldn't this be taken as a sign of some sort? Shouldn't you stop doing whatever it is you've been doing to push you to contemplate the benefits of alcoholism in the first place?